Summary of the Book
What if someone told you that your behavior was controlled by a powerful, invisible force? Most of us would be skeptical of such a claim but it's largely true. Our brains are constantly transmitting and receiving signals of which we are unaware. Studies show that these constant inputs drive the great majority of our decisions about what to do next and we become conscious of the decisions only after we start acting on them. Many may find that disturbing. But the implications for leadership are profound.
In this provocative yet practical book, renowned speaking coach and communication expert Nick Morgan highlights recent research that shows how humans are programmed to respond to the nonverbal cues of others subtle gestures, sounds and signals that elicit emotion. He then provides a clear, useful framework of seven "power cues" that will be essential for any leader in business, the public sector, or almost any context. You'll learn crucial skills, from measuring nonverbal signs of confidence, to the art and practice of gestures and vocal tones, to figuring out what your gut is really telling you.
This concise and engaging guide will help leaders and aspiring leaders of all stripes to connect powerfully, communicate more effectively and command influence.
Key Features:
New learning's from brain and behavioral science offers an entirely new way to command influence over others.
The research includes fascinating information on how people give off nonverbal signals about confidence, the importance of matching vocal tones and how communication leads to an alignment of brain patterns even if you don't agree with the other person.
Dr. Nick Morgan is a well-known leadership speaking coach and communication consultant, he founded communications coaching company Public Words in 1997.